The challenge
The legacy site buried the tracking flow three clicks deep and offered no clarity on pricing. Conversion on quote requests had stalled and the brand felt indistinguishable from generic freight forwarders.
Shipping XPS
A logistics platform bringing real-time cargo tracking and rate quoting into a single dashboard.
- Next.js
- TypeScript
- Tailwind CSS
- API Integration
About the project
Shipping XPS needed a marketing site and operator console that could communicate speed, reliability, and global reach without feeling like a spreadsheet. We rebuilt the front-end from the ground up with a modular design system and a tracking widget that plugs directly into their internal APIs.
How we solved it
- Restructured the information architecture around three primary jobs: track, quote, and partner.
- Introduced a bold editorial hero paired with a persistent tracking bar available on every page.
- Built a component library in Next.js and Tailwind that the internal team can extend without design help.